With a busy agenda and numerous influential attendees, our main challenge was to capture meaningful and authentic moments within a fast-moving environment. We needed to conduct interviews efficiently while maintaining high production quality, all within limited time windows and varied lighting conditions. Additionally, our b-roll had to visually tell the story of the event without relying on full-session recordings, ensuring the final footage could stand alone or support future video content.

We focused our production on high-impact storytelling through interviews and cinematic supporting visuals. Our team set up dedicated interview spaces to capture insightful conversations with key stakeholders, using professional lighting and sound to ensure clarity and consistency. At the same time, we filmed dynamic b-roll throughout the venue, highlighting the energy of the discussions, networking moments, and the overall atmosphere of the conference. The resulting content provided EIT Health with a flexible suite of footage ready for use across future promotional and communication materials.